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27 January 2007

Get ready for more bad karaoke

YouTube is going to start revenue sharing.

YouTube founder Chad Hurley confirmed to the BBC that his team was working on a revenue-sharing mechanism that would "reward creativity".

The system would be rolled out in a couple of months, he said, and use a mixture of adverts, including short clips shown ahead of the actual film.

YouTube has more than 70m users a month and was recently bought by Google.

The offer applies only to people who own the full copyright of the videos that they are uploading to the YouTube website.

YouTube says they're developing a copyright-infringement sniffer, but I foresee massive problems with this idea. Who gets paid? The uploader? What if the uploader isn't the videographer? What if the performers complain? What if we have to see another "self-portrait a day for three years"video?

The mind boggles.

-- Auguste

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